Do you have a collection of contact information, firmographic and transactional data about customers and prospects?
WHAT IS DATABASE MARKETING?
Your database is the roadmap for your B2B marketing; it is the recorded history with your customers and prospects.
Database marketing is the Art and Science of building relationships leading to profitable customer actions.
It must be a key component of your lead generation strategy. It is a form of direct marketing using your database of customers and leads to generate personalized communications to inform educate or sell your products or services. The main method of communication in 2016 is email marketing.
Ask us how about MedTech Momentum customized solutions can help take your marketing strategy to the next level.
WHAT WILL MEDTECH MOMENTUM DO FOR YOU?
- We will set-up your database
- Identify customer and leads by name, address & sale status
- Set-up key indicators to differentiate between customers & leads (segmentation)
- Interact with your customers and leads through automated email marketing campaigns
- Constantly clean and update your database