What is a Media Kit and Does My Business Need One?

  • By MedTech Momentum
  • 03 Jun, 2020
A media kit a is document that provides a journalist, blogger, or influencer information about a business, product or service, announcement, or event. They are primarily used at events and product launches as a packet of information.
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Crisis Communications Plan Checklist

  • By MedTech Momentum
  • 24 Mar, 2020
10-point Checklist to use in support of your plan When a crisis arises, the communications team should follow the plan and first understand the situation, develop the messages and identify the appropriate messenger or messengers.  One way.
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Planning Communications For A Crisis

  • By MedTech Momentum
  • 19 Mar, 2020
Ensuring your company’s reputation during an emergency Whether communications is your primary responsibility or it is just one of the many hats you wear as principal in a small startup, having a crisis communications plan is essential.
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