Julien Dert named as new CEO of Biomatlante, Chantal Gobin continues as Chairman of the Board
October 18, 2018
As a medical device organization, you have developed a great new technology that is clinically relevant. You are intimately confident that the healthcare market wants it and that success is around the corner. But have you defined your ideal Buyer Persona? You also feel that you understand your market dynamics. You know that patients need […]
October 17, 2018
Most Medical Technology companies are in a conundrum when trying to achieve MedTech marketing success and growth. The old ways of pushing new technologies, with traditional sales & marketing strategies are gone, and the ever-evolving Internet revolution is not conducive to developing distribution networks and building personal relationships with physicians… so they say! The reality […]
February 3, 2018
Even though our main responsibility is to provide MedTech Organizations with cutting-edge Marketing strategies, we feel that is our duty to warn you about increased dangers and security threats in the digital world, when we see them. This article is addressing a growing threat… Phishing Scams!
June 9, 2017
SEO is an ongoing process of connecting with, and increasing, visitor traffic on your website. It is one of the most cost-effective ways to initiate connection, generate leads, and increase brand awareness.